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FIRSTCRY - Technical Analysis with Chart Patterns & Indicators

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Rating: 2.8

Last Updated Time : 04 May 26, 11:56 am

Technical Rating: 2.8

Stock Code FIRSTCRY Market Cap 12,488 Cr. Current Price 239 ₹ High / Low 439 ₹
Stock P/E 197 Book Value 118 ₹ Dividend Yield 0.00 % ROCE 2.33 %
ROE 1.17 % Face Value 2.00 ₹ DMA 50 243 ₹ DMA 200 302 ₹
Chg in FII Hold -0.49 % Chg in DII Hold 1.70 % PAT Qtr 15.3 Cr. PAT Prev Qtr 28.9 Cr.
RSI 48.7 MACD 3.64 Volume 10,68,661 Avg Vol 1Wk 11,62,904
Low price 207 ₹ High price 439 ₹ PEG Ratio 4.16 Debt to equity 0.08
52w Index 13.9 % Qtr Profit Var -59.2 % EPS 1.77 ₹ Industry PE 38.0

📈 Chart & Trend Analysis:

- Current price ₹239 is below both 50 DMA (₹243) and 200 DMA (₹302), reflecting short-term and medium-term weakness.

- RSI at 48.7 indicates neutral momentum, neither oversold nor overbought.

- MACD at 3.64 remains mildly positive, showing weak bullish bias.

- Bollinger Bands suggest consolidation between ₹230–250, with limited volatility expansion.

- Volume (10,68,661) is slightly below 1-week average (11,62,904), showing reduced participation.

🎯 Entry Zone: ₹225–235 (support near recent lows)

🎯 Exit Zone: ₹250–260 (resistance near 50 DMA)

📊 Status: Consolidating with bearish bias; reversal unlikely unless price sustains above 243–302 levels.

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Positive

✔ EPS of ₹1.77 provides earnings visibility

✔ Low debt-to-equity ratio (0.08) indicates financial stability

✔ DII holdings increased (+1.70%), showing domestic institutional support

✔ MACD positive, offering mild short-term bullish signals

Limitation

⚠ Extremely high P/E (197 vs industry 38.0) indicates severe overvaluation

⚠ Weak ROCE (2.33%) and ROE (1.17%) show poor efficiency

⚠ Price trading below both 50 DMA and 200 DMA, showing weakness

⚠ Dividend yield of 0.00% limits investor appeal

⚠ PEG ratio (4.16) highlights expensive growth prospects

Company Negative News

📉 Decline in FII holdings (-0.49%) shows reduced foreign investor confidence

📉 Quarterly PAT decline (₹28.9 Cr → ₹15.3 Cr) highlights earnings pressure

Company Positive News

📈 Increase in DII holdings (+1.70%) reflects domestic institutional support

📈 EPS stability despite profit decline

Industry

🏭 Retail/e-commerce sector trades at lower average PE (38.0), making FIRSTCRY relatively expensive compared to peers

🏭 Sector growth driven by digital adoption and consumer demand

Conclusion

FIRSTCRY is consolidating with weak technical signals, trading below key moving averages and showing poor efficiency metrics. Entry near ₹225–235 offers cautious risk-reward, with exits around ₹250–260. Long-term investors should be wary of extreme valuation and declining profits, despite low debt and mild institutional support.

This HTML snapshot integrates short-term technical weakness with valuation-driven caution. Would you like me to also prepare a peer benchmarking overlay (FIRSTCRY vs NYKAA, ZOMATO, and DMART) so you can directly compare sector positioning in your workflow?

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