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SUNTV - Technical Analysis with Chart Patterns & Indicators

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Rating: 2.9

Last Updated Time : 24 May 26, 10:34 pm

Technical Rating: 2.9

Stock Code SUNTV Market Cap 19,187 Cr. Current Price 486 ₹ High / Low 662 ₹
Stock P/E 13.1 Book Value 313 ₹ Dividend Yield 3.08 % ROCE 16.6 %
ROE 12.4 % Face Value 5.00 ₹ DMA 50 572 ₹ DMA 200 583 ₹
Chg in FII Hold 0.17 % Chg in DII Hold 0.27 % PAT Qtr 267 Cr. PAT Prev Qtr 320 Cr.
RSI 26.7 MACD -24.9 Volume 15,01,027 Avg Vol 1Wk 4,98,469
Low price 480 ₹ High price 662 ₹ PEG Ratio -3.60 Debt to equity 0.01
52w Index 3.47 % Qtr Profit Var -36.0 % EPS 35.4 ₹ Industry PE 25.4

📊 Chart Analysis: SUNTV is trading at ₹486, well below both the 50 DMA (₹572) and 200 DMA (₹583), indicating strong bearish pressure. RSI at 26.7 shows oversold conditions, while MACD at -24.9 confirms negative momentum. Bollinger Bands suggest price hugging the lower band, signaling downside exhaustion. Current volume (15.0L) is significantly higher than the 1-week average (4.98L), reflecting heavy selling activity.

📈 Momentum Signals: Short-term momentum is bearish, but oversold RSI hints at a possible technical rebound. MACD remains negative, so caution is advised.

💹 Support & Resistance: Strong support lies near ₹480 (recent low). Immediate resistance is at ₹572 (50 DMA) and ₹583 (200 DMA). Optimal entry zone: ₹480–₹490. Exit zone: ₹560–₹575.

🔄 Trend Status: The stock is currently reversing downward and attempting to consolidate near support levels.


Positive

  • ✅ Attractive dividend yield of 3.08% provides steady income.
  • ✅ Strong ROCE of 16.6% and ROE of 12.4% indicate efficient capital use.
  • ✅ Very low debt-to-equity ratio of 0.01 shows financial stability.
  • ✅ EPS of ₹35.4 supports valuation strength.

Limitation

  • ⚠️ Current price far below moving averages, showing weak technical strength.
  • ⚠️ PEG ratio of -3.60 indicates poor growth expectations.
  • ⚠️ Stock trading at only 3.47% of its 52-week index, reflecting severe underperformance.

Company Negative News

  • 📉 PAT declined from ₹320 Cr. to ₹267 Cr., showing earnings pressure.
  • 📉 Quarterly profit variation of -36% highlights weak performance.

Company Positive News

  • 📈 FII holdings increased by 0.17% and DII holdings by 0.27%, showing institutional confidence.
  • 📈 Strong book value of ₹313 provides balance sheet support.

Industry

  • 📺 Media & entertainment sector trading at industry P/E of 25.4, higher than SUNTV’s P/E of 13.1, suggesting undervaluation.
  • 📺 Sector growth supported by digital expansion and advertising recovery.

Conclusion

📌 SUNTV is in a bearish phase, trading well below key moving averages with oversold RSI. Entry around ₹480–₹490 with exit near ₹560–₹575 offers a cautious rebound opportunity. Fundamentals show strong capital efficiency and low debt, but weak earnings growth and poor PEG ratio remain concerns. The stock is reversing downward but may consolidate if support holds.

For broader context, you could explore a media sector outlook or a peer comparison to see how SUNTV stacks up against competitors.

Technical Analysis
Fundamental Analysis

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