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SUNTV - IntraDay Trade Analysis with Live Signals

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Rating: 4.2

Last Updated Time : 03 May 26, 09:02 am

IntraDay Trade Rating: 4.2

Stock Code SUNTV Market Cap 23,866 Cr. Current Price 606 ₹ High / Low 662 ₹
Stock P/E 14.8 Book Value 306 ₹ Dividend Yield 2.48 % ROCE 20.4 %
ROE 15.7 % Face Value 5.00 ₹ DMA 50 599 ₹ DMA 200 589 ₹
Chg in FII Hold 0.17 % Chg in DII Hold 0.27 % PAT Qtr 320 Cr. PAT Prev Qtr 350 Cr.
RSI 49.5 MACD 3.14 Volume 5,36,321 Avg Vol 1Wk 4,51,212
Low price 480 ₹ High price 662 ₹ PEG Ratio 4.80 Debt to equity 0.01
52w Index 69.0 % Qtr Profit Var -7.94 % EPS 39.0 ₹ Industry PE 20.4

📈 Optimal Buy Price: 600–610 ₹ (near DMA50 support)

💰 Profit Exit Levels: 630–645 ₹ (short-term resistance zone)

🛑 Stop-Loss: Below 590 ₹ (protect downside risk)

🔄 Intraday Exit Guidance: If RSI (49.5) fails to cross 50 or price action struggles near 630 ₹ with weakening volume, consider booking profits. Exit intraday if momentum fades despite MACD staying positive.

Positive

  • Strong ROCE (20.4%) and ROE (15.7%) indicate healthy profitability
  • Dividend yield of 2.48% adds stability
  • Price trading above DMA200 (589 ₹), confirming long-term strength
  • Institutional buying (FII +0.17%, DII +0.27%) supports sentiment
  • Volume above weekly average shows active participation

Limitation

  • Quarterly PAT declined (320 Cr. vs 350 Cr. previous quarter)
  • PEG ratio of 4.80 indicates expensive growth expectations
  • RSI near neutral zone (49.5), momentum not yet strong

Company Negative News

  • Sequential profit decline (-7.94%) raises caution
  • Valuation stretched relative to earnings growth

Company Positive News

  • Strong profitability metrics and dividend yield
  • Institutional investor stake increases (FII and DII)
  • Technical momentum supported by MACD and DMA levels

Industry

  • Media & entertainment sector PE at 20.4, SUNTV trades at discount (14.8), making it undervalued
  • Sector outlook stable with advertising recovery and digital expansion

Conclusion

📌 SUNTV is a moderately strong intraday candidate today. Buy near 600–610 ₹ with stop-loss at 590 ₹. Exit around 630–645 ₹ if momentum sustains. If RSI fails to cross 50 or volume weakens, book profits early to protect gains.

Would you like me to also prepare a swing trade version (1–2 week horizon) with sector overlays and peer benchmarking against Zee, Network18, and PVR?

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