⚠ Disclaimer: This report is generated using AI tools and is for informational purposes only. It does not constitute investment advice. Please consult a registered financial advisor before making any investment decisions.

SUNTV - IntraDay Trade Analysis with Live Signals

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Rating: 3.1

Last Updated Time : 05 Feb 26, 04:33 am

IntraDay Trade Rating: 3.1

Stock Code SUNTV Market Cap 21,340 Cr. Current Price 542 ₹ High / Low 691 ₹
Stock P/E 13.0 Book Value 306 ₹ Dividend Yield 2.76 % ROCE 20.4 %
ROE 15.7 % Face Value 5.00 ₹ DMA 50 556 ₹ DMA 200 582 ₹
Chg in FII Hold -0.24 % Chg in DII Hold 0.45 % PAT Qtr 350 Cr. PAT Prev Qtr 529 Cr.
RSI 45.1 MACD -4.65 Volume 1,00,328 Avg Vol 1Wk 1,45,054
Low price 480 ₹ High price 691 ₹ PEG Ratio 4.22 Debt to equity 0.01
52w Index 29.4 % Qtr Profit Var -12.2 % EPS 39.8 ₹ Industry PE 17.7

📊 Analysis: SUNTV shows weak-to-moderate intraday potential. Current price (542 ₹) is below both 50 DMA (556 ₹) and 200 DMA (582 ₹), reflecting bearish pressure. RSI at 45.1 suggests neutral-to-weak momentum. MACD at -4.65 is negative, confirming downward bias. Volume (1,00,328) is below the 1-week average (1,45,054), limiting intraday volatility. The stock is trading at only 29.4% of its 52-week high, showing poor sentiment.

💰 Optimal Buy Price: 535–540 ₹ (near short-term support).

📈 Profit-Taking Exit Levels: 552–558 ₹ (resistance near DMA levels).

🛑 Stop-Loss / Loss Protection: 528 ₹ (below support zone).

⏱️ If Already Holding: Exit intraday if price fails to sustain above 542 ₹ or if MACD continues negative with weakening momentum. Book profits if price approaches 552–558 ₹ but volume remains weak.


✅ Positive

  • Strong ROCE at 20.4% and ROE at 15.7% indicate efficient performance.
  • Dividend yield at 2.76% adds investor appeal.
  • DII holdings increased (+0.45%).
  • Debt-to-equity ratio at 0.01 reflects very low leverage.

⚠️ Limitation

  • Price trading below both 50 DMA and 200 DMA, showing bearish trend.
  • MACD negative, confirming weak momentum.
  • PEG ratio at 4.22 suggests expensive valuation relative to growth.
  • Volume below average, limiting intraday opportunities.

📉 Company Negative News

  • PAT declined sequentially (350 Cr vs 529 Cr).
  • FII holdings decreased (-0.24%).

📈 Company Positive News

  • EPS at 39.8 ₹ reflects strong earnings power.
  • Dividend yield at 2.76% provides steady investor returns.

🏭 Industry

  • Industry PE at 17.7, slightly higher than SUNTV’s P/E of 13.0, suggesting undervaluation.
  • Media & entertainment sector remains cyclical but supported by advertising and subscription growth.

🔎 Conclusion

SUNTV is a cautious candidate for intraday trading today. The stock trades below key moving averages with negative MACD and weak volume, limiting upside potential. A buy zone near 535–540 ₹ with exit around 552–558 ₹ is possible, but strict stop-loss at 528 ₹ is essential. Intraday traders should remain conservative due to weak momentum and poor sentiment.

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