SUNTV - Investment Analysis

Last Updated Time : 02 Aug 25, 12:58 am

Investment Rating: 4.1

📺 Fundamental Analysis: Sun TV Network Ltd (SUNTV)

Strengths

ROCE (20.4%) & ROE (15.7%): Strong profitability and efficient capital deployment.

Low Debt-to-Equity (0.01): Virtually debt-free, ideal for long-term stability.

P/E (13.0) vs Industry P/E (23.7): Undervalued relative to peers.

Dividend Yield (2.92%): Attractive for income-focused investors.

EPS (₹43.2): Solid earnings base.

Promoter Holding (75%): High promoter confidence.

Concerns

PEG Ratio (3.32): Indicates overvaluation relative to growth.

Quarterly Profit Flat (-0.34%): Growth stagnation.

Trading Below DMA 50 & 200: Weak technical momentum.

OTT Competition: Needs aggressive investment in original content to stay relevant

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📉 Technical & Trend Analysis

RSI (42.0): Neutral, leaning toward oversold.

MACD (-6.68): Bearish momentum.

Volume: Slightly below average, indicating reduced interest.

Price Trend: Down ~38% from 52-week high; currently consolidating near support.

💰 Ideal Entry Price Zone

Accumulation Zone: ₹545–₹570

This range aligns with historical support and weekly demand zone

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Below ₹545, consider aggressive accumulation if fundamentals remain intact.

🧭 Exit Strategy / Holding Period

If you already hold SUNTV

Hold for 3–5 years for steady income and potential re-rating.

Exit partially if price rebounds to ₹720–₹755 and growth remains muted.

Reassess if ROE drops below 12% or OTT disruption accelerates.

Long-Term Outlook

2026 Target Range: ₹820–₹843

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2030 Target Range: ₹1,146–₹1,163

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Growth Drivers: Regional dominance, sports franchise monetization, digital expansion

Would you like a dividend reinvestment strategy or a comparison with Zee Entertainment and Network18 to evaluate sector positioning?

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www.cnbctv18.com

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in.tradingview.com

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stockpricearchive.com

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