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DOMS - Investment Analysis: Buy Signal or Bull Trap?

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Rating: 4.1

Last Updated Time : 05 Feb 26, 09:32 am

Investment Rating: 4.1

Stock Code DOMS Market Cap 14,968 Cr. Current Price 2,468 ₹ High / Low 3,065 ₹
Stock P/E 70.7 Book Value 174 ₹ Dividend Yield 0.13 % ROCE 26.0 %
ROE 21.7 % Face Value 10.0 ₹ DMA 50 2,490 ₹ DMA 200 2,516 ₹
Chg in FII Hold -0.12 % Chg in DII Hold 0.57 % PAT Qtr 54.2 Cr. PAT Prev Qtr 55.8 Cr.
RSI 51.1 MACD -40.3 Volume 50,996 Avg Vol 1Wk 45,700
Low price 2,250 ₹ High price 3,065 ₹ PEG Ratio 0.46 Debt to equity 0.11
52w Index 26.8 % Qtr Profit Var 16.6 % EPS 34.9 ₹ Industry PE 28.4

📊 Analysis: DOMS shows strong fundamentals with ROE at 21.7% and ROCE at 26.0%, reflecting efficient capital usage. Debt-to-equity is low at 0.11, ensuring financial stability. EPS of 34.9 ₹ supports earnings visibility. The PEG ratio of 0.46 indicates attractive valuation relative to growth, though the current P/E of 70.7 is significantly higher than the industry average (28.4), suggesting premium pricing. Dividend yield is negligible at 0.13%, offering little income support. Technicals show neutral momentum with RSI at 51.1 and MACD negative (-40.3).

💰 Ideal Entry Zone: Considering DMA levels (50 DMA at 2,490 ₹, 200 DMA at 2,516 ₹) and support near 2,250 ₹, the ideal long-term entry zone is 2,300–2,400 ₹. Current price (2,468 ₹) is slightly above comfort zone, so staggered entry is advisable.

📈 Exit / Holding Strategy: For existing holders, DOMS is a good candidate for long-term compounding (3–5 years) given strong ROE/ROCE and low debt. Exit strategy: consider partial profit booking near 3,000–3,050 ₹ resistance zone. Long-term investors can continue holding as long as ROE remains above 20% and growth sustains.

Positive

  • ✅ Strong ROE (21.7%) and ROCE (26.0%).
  • ✅ Low debt-to-equity (0.11) ensures financial safety.
  • ✅ EPS of 34.9 ₹ supports earnings visibility.
  • ✅ PEG ratio of 0.46 indicates attractive valuation relative to growth.
  • ✅ DII holdings increased (+0.57%), showing domestic institutional confidence.

Limitation

  • ⚠️ High P/E (70.7) compared to industry average (28.4).
  • ⚠️ Dividend yield (0.13%) is negligible.
  • ⚠️ MACD negative (-40.3), indicating weak short-term momentum.

Company Negative News

  • 📉 FII holdings decreased (-0.12%), showing reduced foreign confidence.
  • 📉 PAT slightly declined from 55.8 Cr. to 54.2 Cr.

Company Positive News

  • 📈 EPS remains strong at 34.9 ₹.
  • 📈 DII holdings increased (+0.57%), reflecting domestic support.
  • 📈 Quarterly profit variation (+16.6%) shows resilience.

Industry

  • 🏦 Industry P/E at 28.4 highlights DOMS trades at a premium.
  • 🏦 Consumer goods sector has long-term demand potential driven by brand strength and market expansion.

Conclusion

🔎 DOMS is a fundamentally strong company with excellent efficiency metrics and low debt. While valuations are stretched, its strong ROE/ROCE and growth potential make it a good candidate for long-term investment. Ideal entry zone is 2,300–2,400 ₹, with a holding horizon of 3–5 years. Exit near 3,000–3,050 ₹ if valuations become excessive without earnings catch-up.

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