BRITANNIA - IntraDay Trade Analysis

Last Updated Time : 02 Aug 25, 12:58 am

🍪 Intraday Trade Snapshot – Britannia Industries Ltd.

IntraDay Trade Rating: 3.3

Britannia holds strong long-term fundamentals but shows neutral-to-weak technical momentum today, making it less compelling for aggressive intraday trading. Its current price action suggests consolidation near key moving averages, with low conviction on breakout potential unless supported by sharp volume or indicator reversals.

📊 Technical Overview

Current Price @ ₹5,626 is flirting with DMA 50 (₹5,638) ⇒ indecisive zone.

MACD (-11.2) ⇒ bearish divergence; waning momentum.

RSI (42.7) ⇒ neutral to weak; no current signal of reversal.

Volume (3.68L) above 1W avg (2.52L) ⇒ rising interest, but not breakout-worthy.

Price still 13% below 52W High (₹6,473) ⇒ resistance-heavy landscape.

🧮 Fundamental Snapshot

ROCE (53%) & ROE (52.9%) ⇒ excellent capital efficiency.

EPS ₹90.4 / P/E 61.7 ⇒ premium valuation.

Debt-to-equity (0.29) ⇒ sound leverage.

PEG Ratio (4.70) ⇒ growth momentum not justifying price fully.

Qtr Profit -4.2% decline & slight FII pullback ⇒ sentiment mildly cautious.

🎯 Intraday Strategy

✅ New Entry Setup

Buy Zone: ₹5,620 – ₹5,630 (look for bullish candle + uptick in MACD histogram)

Profit Target: ₹5,650 – ₹5,665 (mild upside before DMA congestion)

Stop Loss: ₹5,605 _(below intraday support base)

🚪 If Already Holding

Exit if

Price fails to clear ₹5,650 by 12:15 PM IST.

RSI remains under 45 and MACD doesn’t turn up.

Volume dips below 2.8L–3L in mid-session ⇒ waning interest.

🕒 Suggested Exit Window: 12:00 – 1:00 PM IST

Want help scanning FMCG stocks with stronger MACD turnarounds or benchmarking Britannia’s RSI against Nestle or HUL? I can whip up a comparative dashboard 🍫📊

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